Quiet Luxury Brands for Men

Quiet luxury has emerged as a significant style trend, especially for men. Characterized by its elegance and sophistication, quiet luxury for men represents a shift from flashy opulence to a more refined, subtle form of luxury. This article delves into the essence of this trend and its growing prominence in men’s fashion.

Quiet Luxury Brands for Men

Quiet Luxury Brands for Men

Some of the best quiet luxury brands for men include:

  1. Zegna
  2. Wooyoungmi
  3. Uniqlo
  4. Tom Ford
  5. The Row
  6. Ralph Lauren
  7. Moncler
  8. Loro Piana

Other notable quiet luxury menswear brands are:

  • Luca Faloni
  • L’Estrange
  • Aurélien
  • Canali
  • Connolly
  • Artknit Studios


These brands are known for their understated elegance, refined sophistication, and focus on high-quality craftsmanship and minimalistic designs. They offer timeless pieces with an effortless style, emphasizing quality materials and a minimalist approach.

Understanding Quiet Luxury in Menswear

Quiet luxury in menswear is defined by its understated elegance and stealth wealth appeal. Unlike traditional luxury brands, which often flaunt logos and bold designs, quiet luxury brands focus on understated style and superior craftsmanship. This approach resonates with those who appreciate elegance without the need for overt display.

A desire for timeless and high-quality garments has shaped the evolution of quiet luxury. It signifies a move away from transient fashion trends, emphasizing lasting value and brand heritage. Luxury brands specializing in menswear have increasingly adopted this philosophy, presenting collections that blend elegance with understated style.

Understanding Quiet Luxury in Menswear

The Rise of Quiet Luxury: A Style Trend Analysis

The rise of quiet luxury has significantly influenced men’s fashion trends. This style trend reflects a broader cultural shift towards subtlety and refinement in luxury goods. Public figures like Kendall Roy have played a role in popularizing this luxury aesthetic, favoring garments that exude sophistication without relying on flashy branding or logos.

The Rise of Quiet Luxury: A Style Trend Analysis

Top Quiet Luxury Brands to Watch: Zegna, Loro Piana, and Brunello Cucinelli

Zegna, Loro Piana, and Brunello Cucinelli stand out as leading quiet luxury brands in men’s fashion. Each brand has a unique approach to menswear yet is committed to quality, craftsmanship, and timeless design.

  • Zegna: Known for its exquisite tailoring and fine fabrics, Zegna offers a range of menswear epitomizing quiet luxury.
  • Loro Piana: Specializing in high-end cashmere and wool, Loro Piana’s menswear collection is synonymous with sophistication and comfort.
  • Brunello Cucinelli: This brand combines classic Italian craftsmanship with a modern aesthetic, creating elegant and wearable menswear.

Incorporating Quiet Luxury into Your Wardrobe: Essential Items

Incorporating Quiet Luxury into Your Wardrobe: Essential Items

To embrace quiet luxury in your wardrobe, select timeless pieces prioritizing fabric quality and craftsmanship. Essential items include cashmere sweaters, wool trousers, and well-tailored jackets. These garments, often crafted by expert tailors, embody the essence of quiet luxury through their understated design and superior materials.

Quiet Luxury and the Understatement of Elegance in Menswear

The hallmark of quiet luxury in menswear is simplicity and minimalism. This approach exudes sophistication without relying on overt branding. Instead, the focus is on clean lines, muted colors, and impeccable tailoring. This understated style allows for a more personalized expression of elegance.

The Future of Menswear: Quiet Luxury as a Sustainable Choice

Quiet luxury aligns with the growing trend towards sustainable fashion. Unlike fast fashion, which prioritizes fleeting trends over quality, quiet luxury encourages investment in pieces that endure style and durability. This sustainable approach contrasts with fast fashion’s disposability and environmental impact, highlighting quiet luxury’s role in promoting responsible consumption.


The appeal of quiet luxury lies in its blend of understated elegance and timeless style. As we grow in this sector, men are encouraged to explore and embrace quiet luxury in their style, appreciating the refined sophistication it brings to menswear.

Frequently Asked Questions

What is quiet luxury, and how is it a style trend in 2023?

Quiet luxury, especially prominent in 2023, refers to an understated yet sophisticated approach to fashion. It’s a style trend prioritizes elegance and refined aesthetics over flashy branding. This concept of quiet luxury focuses on high-quality materials and craftsmanship, offering a luxurious experience without the overt display of wealth. Brands like Zegna and Tom Ford embody this trend, especially in menswear, through their exquisite fabrics and subtle designs.

How does quiet luxury for men differ from traditional luxury menswear?

Quiet luxury for men stands apart from traditional luxury menswear by emphasizing stealth wealth and understatement. While traditional luxury often features conspicuous logos and bold designs, quiet luxury opts for subtle elegance. Brands epitomizing this trend, such as Ermenegildo Zegna, focus on fine details, luxurious fabrics like cashmere and merino wool, and muted color palettes. This approach to menswear creates a sophisticated, timeless look that doesn’t go out of style.

What are some key pieces for men to include in a quiet luxury wardrobe?

To embrace the quiet luxury aesthetic, key pieces for a men’s wardrobe should include high-quality basics like a well-tailored blazer, merino wool sweaters, and versatile tees. The silhouette of each item should be sleek yet comfortable, reflecting an understated style. Investment pieces from luxury labels selected by our editors, like a cashmere coat or a fine wool suit from an Italian luxury brand, can elevate the overall look. The focus should be on timeless elegance that exudes quiet luxury.

Can you recommend some of the best quiet luxury brands for men?

Some of the best quiet luxury brands for men include Ermenegildo Zegna, known for its Italian luxury craftsmanship, and Tom Ford, which offers a blend of modern sophistication and classic elegance. Other notable brands in the quiet luxury space are  Ashley and Mary-Kate Olsen’s fashion brand, which defines quiet luxury through minimalist designs and luxurious fabrics. These brands represent the epitome of quiet luxury, offering understated elegance and refined style.

How can one achieve a quiet luxury look without investing in high-end brands?

Achieving a quiet luxury look without investing heavily in high-end brands is possible by focusing on understated luxury and high-quality materials. Opt for garments with simple designs, luxurious fabrics, and neutral color palettes. Brands in the menswear space that offer quality at a more accessible price point can also be considered. The key is to choose pieces that exude quiet luxury and can be mixed and matched for a versatile, sophisticated wardrobe.

Scroll to Top